2025 

1. Insight Fundocase
2. Beolab 90
    

2024

1. TILPASSE
2. FIJN
3. NGOPI Short Film
4. DPH Monash University

2023

1. Come On World You Can’t Go!
2. DDP Rebranding
3. EDEN ICYMI Zine
   
4. Tokyo Is A Planet
   
5. ARK.IV
6. A Night In
   
7. Depaysant

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Dongdaemun Design Plaza (DDP) Rebranding

Category: Branding
2023




Designed by:
Hansel Haris

Duration: 6 weeks
Role: Design/Art Direction, Graphic Designer, and Market Analyst
Tools: Adobe Illustrator, Adobe Photoshop, Adobe InDesign
This conceptual project reimagines Dongdaemun Design Plaza (DDP) visual identity to reflect its role as a global hub for design, culture, and innovation. The new branding enhances DDP’s futuristic architecture while embracing its dynamic connection to Seoul’s creative community. 
A refreshed logo, modern typography, and a bold color palette bring a contemporary and inviting feel to reinforce DDP as an inspiring creative space for designers, artists, and visitors.


Full DDP Conceptual Rebranding Guideline:

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